• Palmer Holck posted an update 2 years, 1 month ago

    Creativity is a key component to the success of any creative impact agency. Agency head or Creative Impact Agency? It’s a simple question to answer, as both are critical when it comes to the creative side of an agency. If there is creativity on the front lines of a creative force, the agency will have the chance to shape and mold the creative end of the business model to the benefit of the client.

    CIA was honored for Outstanding Use of Online Media (advertising, media & PR) at the 24th annual Webby Awards, held annually. Winners this year included YouTube, Vimeo and Aggregate Video. The report that dominated news sites for a week straight for one day was a joint project between CIA and Aggregate Video. It featured an interactive series of videos and quizzes asking consumers what they’d buy from a YouTube video, a Google ad and an Aggregate Video ad.

    The agency utilized several creative marketing tools in order to launch this campaign: YouTube Connect, Facebook Ads, Google Maps and Twitter Search. These were but a few of the creative components to pull off. We believe other agencies have also launched campaigns with similar strategies, but the creativity was not as pronounced or as noticeable as CIA’s.

    In light of this, it’s clear to see why creative impact agency is so valuable. But how does one go about getting such a job? Does anyone out there who has a flair for advertising know where to start in search of an impact agency? As it turns out, the answer is simple. There are actually several options available for those seeking to establish a creative impact agency.

    One option is to start from scratch and build one’s own creative impact agency from scratch. This can take several months and in most cases, requires one to have good connections in the industry. Additionally, starting from scratch requires a significant investment in time, money and talent. Though many consider this option the easiest way to get into the creative impact agency business, it may not be the best option for you because it requires a significant outlay of capital and also may require years of study and development.

    The second option is to purchase an existing creative impact agency. If you are on a tight budget, you can start by contacting the professionals in your local area who may be willing to help you out. Some creative agencies are willing to work as long as you agree to work with them on a contract basis which gives them the right to use your ideas throughout the project. Others may charge a fee for their services but will take the time to properly train you and develop a relationship with you before you are hired full-time. You may also be able to find a good agency that will be willing to train you in the entire creative agency process in exchange for a flat fee.

    In addition to using existing agencies, you can also develop your own creative impact agency. You can do so by looking for agencies that are interested in what you have to offer and approach them about your project. Some creative impact agencies have a lot of experience in creating advertising campaigns, web content and other types of projects. If you choose to use one of these agencies, you have to make sure that you give them credit for your work and that they give your ideas appropriate uses. Most creative impact agency owners are experienced in advertising, web content and other creative media and know how to effectively market your ideas.

    In order to start your own creative impact agency, it is imperative that you acquire the appropriate knowledge and training. To begin, you should look at several agency owners and evaluate their work and their personalities. Find out what specific services the agency provides and find out how they conduct their business. Try to contact their customers and get a feel for how well their services satisfy their clients. When you’ve found a few potential agencies to work with, you should contact each one and interview their owners and employees until you have a short list of potential candidates to start with.